Marico eyes Rs 20,000 cr FMCG firm by 2030, looks to double revenue in next 5 years

New Delhi: FMCG major Marico is aiming to become a ₹20,000-crore company by 2030, targeting a two-fold jump in revenue over the next five years, according to Chairman Harsh Mariwala.

The company, known for brands like Saffola, Parachute, and Livon, crossed the ₹10,000-crore revenue mark in FY25—a milestone Mariwala described as a testament to Marico’s brand strength and innovation-led growth.

“As we celebrate this achievement, we remain sharply focused on the next horizon—scaling to ₹20,000 crore by 2030—guided by innovation, purposeful brand building, and operational excellence,” he said in the company’s annual report.

Marico, which started with a strong presence in edible oils and hair care, has steadily expanded its portfolio to address the evolving needs of India’s diverse consumer base. The company is now entering what it calls a new phase of transformation.

“Our core objective is to build and scale consumer-centric portfolios aligned with emerging aspirations,” said Saugata Gupta, Managing Director and CEO. “We’re scaling up our profitable emerging businesses and investing strategically in new-age, digital-first brands that are increasingly contributing to both topline and bottom line..”

Growth Engines: Foods and Premium Personal Care

The company’s foods business, housed primarily under the Saffola brand, has grown nearly 5x since FY20, crossing the ₹900-crore mark in FY25. Marico expects to sustain over 25% growth in this segment in the medium term, taking it to nearly 8x of its FY20 scale.

Marico has also achieved a structural gross margin expansion of nearly 1,000 basis points cumulatively over FY24 and FY25, with further margin improvements expected as scale builds.

Meanwhile, its premium personal care segment—including brands like Beardo, Just Herbs, and the Plix personal care portfolio—continued to show strong momentum in FY25. The company’s digital-first portfolio ended the year with an annualised revenue run-rate of ₹750 crore, and Marico expects this to grow to 2.5x of FY24’s exit run-rate by FY27.

Together, the foods and premium personal care segments contributed 22% of Marico’s India revenue in FY25, with a combined annualised revenue run-rate of approximately ₹2,000 crore. This share is expected to grow to 25% by FY27.

“These newer businesses deliver higher gross margins compared to our core categories, offering significant potential for margin expansion as they scale,” said Gupta.

With a strong push toward innovation, digital-first strategies, and premiumisation, Marico is positioning itself to become a globally admired digital FMCG company, while reinforcing its leadership in traditional categories.

(With inputs from PTI)