Primark's £17 'jumper of the season' now comes in new 'beautiful' colour

Primark fans have been pleased to see the store's 'jumper of the season' just got 'even better'. The 'gorgeous' £17 jumper has captured the nation for being cosy and affordable - and easy to form an outfit with.

Now, you can get the jumper in a 'beautiful' baby pink shade. Videos of the garment have flooded TikTok with shoppers racing to pick up their own before it's too late.

has already been a must-have item for some - coming in a range of colours such as burgundy red, camel and light blue. The simple design is what sparked its popularity amongst shoppers as the £17 item could become one of the most versatile items in your winter wardrobe this year.

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Online, it is described as being ideal for an "all-occasions wardrobe", offering the ultimate blend of comfort and style. It works well for both for those laid-back days when you just want to feel cosy and warm but can just as easily be dressed up into a "modern, trendy look" with leggings, jeans, or skirts that work for casual outings or even a day in the office.

Those who managed to pick up their own jumper recently shared rave reviews on TikTok. One said that the colour was "beautiful" in person whilst someone else said it felt "so soft and cosy".

A third shopper shared her jumper online with many praising how lovely it was to see and feel. One said: "Looks sooo soft!" Another said: "The quality is unreal! Soo cosy"

Someone else wrote: "Love this! It fits so nicely as well." The original video poster added: "It’s so flattering. I’m obsessed!"

Another shopper () pointed out that the jumper is not only 'cosy and cute', but also has an added bonus that goes way beyond your shopping basket. The colour is linked to the high street store's Breast Cancer Now campaign.

Primark’s Breast Cancer Awareness collection includes 37 products and is divided into two ranges, with prices starting from £4. The post-surgery range includes specialist products developed for women affected by breast cancer, and its solidarity range is a limited-edition range available to mark Breast Cancer Awareness Month, which was this October.

Elsewhere in Primark, shoppers have been raving about that 'look so expensive' and 'feel amazing'. There has also been similar hype around .